"The tech community is rising up and saying, 'We can actually help here. We can actually develop programs, go into public schools and start teaching science and math, teaching teachers and actually building the future that we want as opposed to waiting for the government to respond,'" according to Andrew Rasiej, chairman the 35,000-member NY Tech Meetup.
Andrew Rasiej, founder of Personal Democracy Media, which focuses on the intersection of technology and politics, and Ezra Klein, columnist at The Washington Post and MSNBC contributor, explain why the tech-savvy Obama administration encountered difficulties launching the online healthcare exchanges.
Politico reported last week that the Obama campaign employs over 150 social media experts who reach deep into data available through social media profiles and craft ads targeted at specific types of potential voters. Some experts claim advertising tailored to voters will determine the outcome of the campaigns. But there’s also the possibility that more specific advertising efforts will only increase the cynicism or apathy of some potential voters.