Persuasion

The Leonard Lopate Show | May 10, 2010
Every day we see hundreds—perhaps thousands—of marketing messages. Terry O’Reilly discusses our marketing-driven world and gives an inside view of a rapidly evolving industry. He’s the author of The Age of Persuasion, written with Mike Tennant, with whom he also co-hosts the radio show “The Age of Persuasion,” on the Canadian Broadcasting Corporation and Sirius Radio.

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