What Makes a Best-Selling Children’s Book?

The Leonard Lopate Show | May 10, 2010
From the Goosebumps to the Harry Potter series, some children’s books become enormous best-sellers. Jean Feiwel, Senior Vice President and publisher of Fiewel and Friends and Square Fish Books, Diane Roback, Senior Editor of the children's section of Publisher’s Weekly, and Micha Hershman, a manager of Borders Group children's department, discuss what makes a best-selling children’s book.

Weigh in: How do you decide which children's books to buy? What do you think makes a book more interesting to children?

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