February 26, 2009 11:44:32 AM
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Tara Parsons

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Commerce

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Matching Periods for the Pledge Drive!

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This was the first pledge drive that I have ever heard WNYC's matching donors offering $1 for every $2 pledged. So far I have heard 4 of these, and only one dollar for dollar match. Typically I wait for the 2 for 1 matching periods to pledge, but it seems that now a 1 for 1 match is a good deal.

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WNYC studios on Varick steet, NY, NY