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Studio 360

Jimmy Fallon Sells Out(back Steakhouse)

Thursday, June 26, 2014

Attention hosts of late night: If you're going to force-feed us ads, at least make them funny.

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Studio 360

This Tampon Ad is Funny. Period.

Tuesday, June 24, 2014

If this new video from HelloFlo is any indication, commercials for feminine hygiene products are poised to go from totally lame to totally awesome.

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Comments [4]

On The Media

ProPublica's Excellent Investigation of Online Tracking By Retailers

Thursday, June 12, 2014

It's no secret that we're being tracked from place to place on the internet to better market us products. There was a great big initiative by privacy advocates to create a “do not track” option on the internet a couple years ago to address this very issue, but that failed spectacularly. ProPublica’s Julia Angwin, who has reported on privacy and technology for years, has released an investigative report detailing just how creepy it is.

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On The Media

Do Not Track Declared DOA

Thursday, May 22, 2014

A few years ago, there was a strong initiative to create a "Do Not Track" option on the internet, which would keep advertisers from following you from website to website, watching your every browsing and spending move. The hope was that with a single browser option, consumers could block advertisers from following them around the web. On the Media even did a relatively lengthy look at the initiative as proposed by the FTC in 2010.

three and a half years later, the Do Not Track initiative looks like an ambitious, but spectacular failure.

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NYPR Archives & Preservation

A Report to Listeners

Monday, May 12, 2014

When WQXR was a commercial station sponsorship was a selective affair.

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NYPR Archives & Preservation

A Statement Regarding "Singing Commercials" *

Monday, March 10, 2014

The following statement was published in the May, 1944 WQXR Program Guide.

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Comments [1]

Conducting Business

Classical Commercials: Can Gounod Sell Shampoo? Actually, Yes.

Thursday, January 30, 2014

Sunday’s Super Bowl will feature 55 commercials and chances are, some of them will feature a symphony or an opera aria embedded in the soundtrack. Here's a look at how the process works.

Comments [8]

I Like Big Trucks And I Cannot Lie: Cars, Trucks, And The Lady Brain

Thursday, January 30, 2014

A recent survey says women like men who drive pickup trucks. We dig deeper. (Well, of course we do.)

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New Tech City

Meet the Vine-ographers Who Can Make $10k in 6 Seconds

Friday, January 24, 2014

Unlike Twitter and Instagram, the video-sharing app Vine isn't dominated by celebrities. The most popular users are comedians, musicians and stop-motion artists who have built up a following through the app - some have even turned it into a full-time job.

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New Tech City

10 New York City Vine-ographers You Should Follow

Friday, January 24, 2014

Who are your favorite Vine-ographers in New York City? That's what we asked people in the Vine community in recent weeks. We've heard about dozens of incredible comedians, musicians, stop-motion artists and illustrators who bring New York to life with their six-second videos. Here are 10 of our favorites.

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WNYC News

Will Native Advertising Cost NYT Readers' Trust?

Wednesday, January 08, 2014

As the New York Times launches its first website redesign in years, On The Media co-host Bob Garfield says the paper risks losing the trust of its readers with its "native advertising" platform.

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On The Media

Sometimes, Native Advertising is Actually Pretty Good

Wednesday, January 08, 2014

I am generally not a fan of advertising of any kind. Print, billboards, TV - no matter how creative you are, I find it an annoying distraction that I try to tune out. But there have been a couple of smart attempts at online advertising recently that were great not so much for their content, but for their rollout. They spoke to me because is was clear that the folks behind the campaigns have a pretty good grip on the internet.

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Comments [4]

Features

Two Ways Of Seeing An iPhone Christmas

Wednesday, December 18, 2013

A new iPhone ad looks to some like a celebration of teenage alienation, but reminds others of something fundamentally true about adolescence.

Comments [3]

Soundcheck

Indie Rock Sells Out, And Everyone's Happy

Monday, November 18, 2013

RookieMag music editor Jessica Hopper talks about her recent Buzzfeed piece, "How Selling Out Saved Indie Rock," which details the rise of ad dollars in indie music and the death of “selling out.”

Comments [1]

The Brian Lehrer Show

Debating Native Advertising

Friday, October 18, 2013

James Del, Ad Director at Gawker Media, and Bob Garfield, co-host of On The Media, debate the merits and pitfalls of native advertising in a preview of their discussion of the topic tomorrow at WFMU's Radiovision festival.

Comments [11]

On The Media

AdBlock Plus: The Internet's Ad Gatekeeper?

Friday, August 30, 2013

After its release in 2006, a browser plug-in called AdBlock Plus gained hero status as an open-source effort to save consumers from obnoxious ads. But in 2011, AdBlock Plus began poking holes in its filter, adding a whitelist of "acceptable ads" that it lets through--some of them for a fee. Brooke talks with Till Faida, AdBlock Plus’ managing director, about his company's policy.

 

5ive Style -- Outta Space Canoe Race

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WNYC News

What the Omnicom-Publicis Ad Merger Means for Madison Avenue

Monday, July 29, 2013

Two of the biggest names in advertising — Omnicom, based here in New York, and Publicis of Paris — are merging to form the world's largest ad firm.

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On The Media

An Ethical Framework for Sponsored Content

Friday, July 19, 2013

Sponsored content, or "native advertising," is increasingly becoming a source of revenue for the financially strapped news media. But this can be dangerous territory since native advertising is often made to resemble the actual editorial content. Bob talks to Steve Rubel, chief content strategist at the PR firm Edelman, about an ethical framework for navigating the murky waters of sponsored content partnerships.

William Tyler - Country of Illusion

Comments [4]

Life of the Law

Call NOW!

Tuesday, June 25, 2013

When things go bad, all you need to do is pick up the phone and CALL. Or so the late-night ads on basic cable tell us. Since the US Supreme Court allowed lawyers to advertise in the 1970s, the practice has skyrocketed, with often

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On The Media

AdBlock Plus: The Internet's Ad Gatekeeper?

Friday, May 10, 2013

After its release in 2006, a browser plug-in called AdBlock Plus gained hero status as an open-source effort to save consumers from obnoxious ads. But in 2011, AdBlock Plus began poking holes in its filter, adding a whitelist of "acceptable ads" that it lets through--some of them for a fee. Brooke talks with Till Faida, AdBlock Plus’ managing director, about his company's policy.

 

5ive Style -- Outta Space Canoe Race

Comments [8]