Killer Mike and El-P are a hip-hop duo that are currently planning on releasing a follow up to 2013's critically lauded Run the Jewels. As is the case in our digital age, the value of the music itself is small, so the artists are offering "premium" versions of their album. Some of them seem in line with things we've seen in the past, like the Vinyl Deluxe package, which for $56.00 gets you the album, a signed poster, a sticker sheet, and a t-shirt. But some of the packages are obviously meant as a joke, such as the $150,000 "We Are Gordon Ramsay Package":
Run The Jewels will self produce a new episode of Kitchen Nightmares with Gordon Ramsey, with Mike and El both playing Gordon Ramsey. We will travel to a restaurant with you of your choice, completely uninvited, and attempt to force them to change their menu. All the while verbally abusing and insulting the entire staff to hilarious effect.
One of the more ridiculous offerings is the "Meow the Jewels" package, which, for the low price of $40,000 promises a re-recording of Run The Jewels 2 "using nothing but cat sounds for music." Now one fan is trying to make this package a reality.
The package is being kickstarted, and El-P & Killer Mike say in offer that the owner is "Free to profit from this album in any way you see fit up to 100k in net global profit or 3 years (whichever comes first)." The person kickstarting the package promises to donate whatever money he gets over the goal "to the families of those who have lost their lives to police brutality this year, with a smaller portion going to help neglected animals." El-P has said that if the project is actually kickstarted, he will actually follow through on making the remix, and will also donate all the money to charity. Given all these parameters, I can see almost no downside to funding this project.