How Tetris Became an International Phenomenon

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Dan Ackerman explains the allure of Tetris.

Dan Ackerman, a journalist and editor at CNET, joins us to discuss his book, The Tetris Effect: The Game that Hypnotized the World. Ackerman tells the story of Alexey Pajitnov, a Soviet computer programmer, who turned an obscure puzzle game into a classic, addictive video game which has earned nearly $1 billion in sales in the years since it was created.