I recently dug into the world of online sweepers in episode 16 of TLDR.
Today OTM colleague Chris Neary sent me this story about a woman, @letsgolakerso86, who won not just one, but two, trips to the Final Four, from a Twitter contest. At first look it just seems like she was incredibly lucky. Winning fully-paid first class travel, accommodations, and a cool $1,600 in spending money, two years in a row! But sweepstakes aren't the lottery. It's not pure luck. I found out, from digging into the sweepers community, that to play to win, it takes commitment, organization, and pure stick-to-itiveness.
And what stick-to-itiveness @letsgolakers086 has. A quick look at her public Twitter timeline reveals just a small amount of the deluge of Tweets she sends out in order to be so successful at winning contests on Twitter.
Sandra Grauschopf, About.com's resident Contest and Sweepstakes Expert, told me that, to be a successful sweeper, means not giving up, even in the face of consistent losses. Devote 20 minutes a day, everyday, and you could come away with big prizes. Don Cruz, another person I spoke to for TLDR #16, managed to win a multi-million dollar mansion through persistent sweepstakes entering. There's more to that story, too, but you'll have to listen to the podcast to hear it.