Freakonomics Radio Published by Freakonomics Radio by Freakonomics Radio How To Win A Nobel Prize (Rebroadcast) Listen 44 min Queue Download this audio Want to embed this player? Use the code below. More info. <iframe frameborder="0" scrolling="no" height="130" width="100%" src="https://www.wnyc.org/widgets/ondemand_player/wnyc/#file=/audio/json/669028/&share=1"></iframe> Share on Facebook Share on Twitter Email a Friend The process is famously secretive (and conducted in Swedish!) but we pry the lid off at least a little bit.