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Facebook Targets Zambia With Free App

Thursday, July 31, 2014

Altruism or good business? Today, Facebook launched a free mobile app in Zambia.

The company says people who can’t afford Internet service in the poor African country will have a new way to find jobs and get health advice on pregnancy and childbirth.

It’s the latest in Facebook’s Internet.org initiative, a larger push to reach millions of potential customers in developing countries.

The Atlantic’s Derek Thompson joins Here & Now’s Jeremy Hobson to discuss Facebook’s goals and what we can expect in the future from the initiative.

Guest

Copyright 2014 WBUR-FM. To see more, visit http://www.wbur.org.

Source: NPR

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