[Commericals on the air]

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This episode is from the WNYC archives. It may contain language which is no longer politically or socially appropriate.

Discussion of commercial endorsements on television programs. He gives an example of the subtle ways sponsors names or products are incorporated into plot lines. These endorsements sometimes disrupt the plot or require the actor to come out of character in order to promote the item. He notes the imitation that occurs among ads.

Seldes talks about educational programming - can they find time and money to support experiments? They undergo attacks because of experimental.

He goes on to talk about crime shows, and those who argue that they are necessary because they inform children about real life.

Audio courtesy of the NYC Municipal Archives WNYC Collection

WNYC archives id: 71512
Municipal archives id: LT3078