Can a Host Country Make Money on the Olympics or World Cup?
The Brian Lehrer Show | Mar 11, 2015
Andrew Zimbalist, an economics professor at Smith College and the author of Circus Maximus: The Economic Gamble Behind Hosting the Olympics and the World Cup (Brookings Institution Press, 2015), looks at the billions of dollars countries like China, Brazil and Qatar spend hosting world sports competitions and the rare examples where the benefits outpace the costs -- and who pays and profits.
