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A Movie About Product Placement — Paid For By Product Placement?

Friday, May 09, 2014

Part 1 of the TED Radio Hour episode Brand Over Brain.

About Morgan Spurlock's TEDTalk

Filmmaker Morgan Spurlock dives into the mysterious but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship.

About Morgan Spurlock

Morgan Spurlock is a director and producer. His first film, Super Size Me, premiered at the Sundance Film Festival in 2004, winning Best Directing honors. Since then he has directed, produced and distributed multiple film and TV projects, including the FX television series, 30 Days, and the films Where in the World is Osama Bin Laden?, Confessions of a Superhero, and POM Wonderful Presents: The Greatest Movie Ever Sold. Spurlock is also the host of CNN's Inside Man.

Copyright 2014 NPR. To see more, visit http://www.npr.org/.

Source: NPR

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About Ted Radio Hour

An idea is the one gift that you can hang onto even after you've given it away. Welcome to TED Radio Hour hosted by Guy Raz – a journey through fascinating ideas: astonishing inventions, fresh approaches to old problems, new ways to think and create.

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