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Mario Batali's Latest Eatery Opens in Chelsea

Tuesday, August 31, 2010

Freshly baked Italian bread, pizza dripping with olive oil, locally sourced meat and produce, wall-to-wall pasta and medicinal tasting Italian sodas are just a few of the delectables that celebrity chef Mario Batali is offering at his latest venture, Eataly, on 23rd Street in Chelsea. The store officially opened Tuesday at 4:00 p.m.

Journalists were treated to hors d'oeuvres that included prosciutto, fresh mozzerella and lots of wine. Mayor Michael Bloomberg was there for the opening, and was asked how it would aid in the city's fight against obesity. He deferred to celebrity chef and Eataly co-owner Mario Batali. "All of the food is natural and it's simple," Batali said. "Obesity in America is really more about understanding portion control and getting rid of a lot of really high sugar, high salt foods. And the mayor's obviously working on that. So we're here in support of him." Officials say the business, across from the Flatiron Building, will create 300 permanent jobs.

The founder of Eataly, Mario Batali
Stephen Nessen/WNYC

The founder of Eataly, Mario Batali

There are over 15 types of Italian breads baked daily
Stephen Nessen/WNYC

There are over 15 types of Italian breads baked daily

Organic meat, part of the Slow Food diet at Eataly
Stephen Nessen/WNYC

Organic meat, part of the Slow Food diet at Eataly

Fresh produce at Eataly
Stephen Nessen/WNYC

Fresh produce at Eataly

Various types of Italian sodas. The Spuma has a sweet but medicinal flavor.
Stephen Nessen/WNYC

Various types of Italian sodas. The Spuma has a sweet but medicinal flavor.

Fresh pasta made daily
Stephen Nessen/WNYC

Fresh pasta made daily

The pizza is wood fired in two ovens
Stephen Nessen/WNYC

The pizza is wood fired in two ovens 

The Unger twins, Jane and Georgia, both 3.5 years old
Stephen Nessen/WNYC

The Unger twins, Jane and Georgia, both 3.5 years old

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Comments [2]

tom primavera from ny

the store is great but needs a higher quality of lighting to show the wonderful products

Jan. 20 2011 04:18 PM
Paris Mario Cordero

Keep on cooking Mario!!!

Nov. 12 2010 11:24 AM

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