California High Speed Rail Aiming to Take Its Message Viral

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California High Speed Rail, under fire from some GOP members of Congress, is jumping into the communications game. The organization today released a video highlighting all the benefits CASHR says it will bring to California.  Not much news in it -- just a repetition of the themes that California high speed rail will help out other modes, and won't be quite as expensive as the nearly $100 billion that was on the table for a bit.

"It's just another to communicate our message with the people of California," spokeswoman Lisa Murie Burcar told TN. "We thought we'd have it go viral."

You can watch the video here: