Inside the Rise and Fall of Must See TV

Warren Littlefield, former NBC President of Entertainment, talks about creating "Must See TV," which made up the greatest prime-time line-up in television history attracted 75 million viewers and generated more revenue than all other six nights of programming combined. In Top of the Rock: Inside the Rise and Fall of Must See TV, Littlefield and NBC luminaries including Jerry Seinfeld, Jason Alexander, Kelsey Grammer, Matt LeBlanc, Lisa Kudrow, Julianna Marguiles, Debra Messing, Jack Welch, Helen Hunt, and Dick Wolf give an account of the rise—and unraveling—of NBC’s Thursday night lineup.