Vance Packard, Mary Margaret McBride, and Henry Kissinger

This episode is from the WNYC archives. It may contain language which is no longer politically or socially appropriate.

Van Doren introduces Packard, who talks about his book about advertising and motivation research, "The Hidden Persuaders."


Van Doren introduces McBride, who talks about "Mary Margaret McBride Encyclopedia of Cooking."


Van Doren introduces Kissinger, who talks about politics and the cold war. At the time of this recording, Kissinger, only 34, was the Director of Special Studies for the Rockefeller Brothers Fund, which had just published a report pointing to the United States' diminishing influence abroad and recommending steps to be taken to correct its position. In this program, Kissinger explains the report and outlines the causes of difficulties the government was then confronting in foreign policy.


Audio courtesy of the NYC Municipal Archives WNYC Collection


WNYC archives id: 8286