Streams

Shoppers Use Day Off to Head to Outlet Malls

Monday, December 26, 2011

Droves of shoppers used a day off from work to venture to the region's outlet malls during a holiday season that was a mixed bag for retailers, experts said.

David Mistretta, general manager at Woodbury Common outlets about 50 miles from New York City, said the mall had double digit increase in foot traffic over last year.

“The good weather Monday really helped us,” said Mistretta, recalling the holiday blizzard that year that halted business for many along the Eastern seaboard.

New York City-based retail consultant Howard Davidowitz said the overall holiday shopping season has been mixed for retailers.

“Outlets and discount stores performed better than traditional malls though,” said Davidowitz.

But the weak economic recovery had many Americans watching ever dollar and trading down to lower priced stores this season. Davidowitz said they were hoping to take advantage of better bargains after Christmas.

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