The Believing Brain

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Psychologist, historian of science, and skeptic Michael Shermer explains his theory on how beliefs are born, formed, reinforced, challenged, changed, and extinguished—from politics, economics, and religion to conspiracy theories, the supernatural, and the paranormal. His book The Believing Brain: From Ghosts and Gods to Politics and Conspiracies—How We Construct Beliefs and Reinforce Them as Truths examines how humans form beliefs about the world. Once beliefs are formed the brain begins to look for and find confirmatory evidence in support of those beliefs, which accelerates the process of reinforcing them.