The Confessions of Google Employee 59

Doug Edwards, Google’s first director of marketing and brand management, offers the first inside view of the camaraderie and competition at Google. In I’m Feeling Lucky: The Confessions of Google Employee 59 he describes the first pioneering steps of Larry Page and Sergey Brin, the company’s idiosyncratic partners, the evolution of the company’s famously nonhierarchical structure, as well as the development of the company’s brand identity and culture.