Design for the Real World: 2-Sizes-Fits-All Graphic Design Matrix

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After a divided election like 2004, it’s tempting to think that we live in an extremely polarized country comprised of red states and blue states. Graphic design is supposed to simplify complex issues into comprehensible terms, but have we fallen into a trap by embracing a 2-sizes-fits-all graphic design matrix?  Kurt Andersen and graphic designer Paula Scher, who designed the best-seller America The Book, explore the grey areas, or at least the purple areas.