Losing sleep over the US-China trade deficit? Worried about China taking over the world?
China understands. Or at least its publicists do. After decades of watching American spinmeisters work their magic across the world, they're bringing their game onto U.S. soil.
This promotional video debuted at Times Square. From the WSJ:
"As President Hu Jintao begins his visit to the U.S. this week, China is blitzing America with a flashy television ad that mixes images of ordinary Chinese citizens with celebrities like NBA star Yao Ming, Web tycoon Jack Ma, and a quartet of fashion models. The minute-long video is scheduled to run on CNN and to be shown 300 times a day—once every four minutes during peak periods—on the giant display in New York's Times Square from now until Feb. 14.
"The ad is part of China's broader push in recent years to use its culture and people to ease international fears about its rise."
Arun Venugopal is a reporter and the creator of Micropolis, WNYC’s multi-platform series examining race, sexuality, religion, street life and other issues that define New York City. He has been with the station since 2005, and has covered a wide range of stories, including the death of Sean Bell, the controversy over the Park 51 mosque and community center and Occupy Wall Street .
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