NBC Outfits City Statues With Capes to Promote TV Show

Thursday, January 06, 2011

A statue of Fiorello LaGuardia in Greenwich Village is outfitted with a cape and hat to promote NBC's new superhero drama "The Cape". (Matthew Schuerman)

Fiorello LaGuardia was widely regarded as a super mayor -- but a superhero?

Thirty historical statues -- including one of the venerated former New York City Mayor -- are being outfitted with long black capes in city parks as part of a promotion for NBC's new television drama "The Cape."   

Each statue is also equipped with an informational plaque that draws parallels between the achievements of each real-life great and that of the show's protagonist.

The Parks Department allowed NBC to run the promotion in exchange for a $120,000 donation to maintain public art.  

Other statues that will be draped with capes: the William Shakespeare statue in Central Park, Confucius and Benjamin Franklin downtown, Eleanor Roosevelt on the Upper West Side and Frederick Douglass in Harlem.


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