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Soundcheck

Thursday, May 10, 2007
  • Exporting the Bollywood Blitz

    With Bollywood film audiences growing around the world, studios are continuing to shift their marketing efforts outside India. One example is a new Bollywood blockbuster starring Shilpa Shetty (the other half in Richard Gere's public-smooching scandal). And, pianist Pierre-Laurent Aimard previews his Carnegie Hall series and performs live in our studio. Finally: Why Verizon ended its relationship with R&B singer Akon after an on-stage controversy.

Bollywood's Brave New World

Last year was a record breaker for Bollywood movies in the U.S. But as markets outside India crave more song-and-dance movies, the Bollywood industry is in flux. Promotional campaigns are increasingly targeted at American and British audiences, American actors are caught in scandals with Indian actresses, and the first Bollywood-NASCAR movie is a smash success. We talk with Gitesh Pandya, editor of BoxOfficeGuru.com, about how the insatiable global demand for Bollywood might change this musical genre forever. Also: Akon, can you hear me know? We'll hear how Verizon Wireless dropped its sponsorship of the R&B singer after he was seen doing a raunchy dance with an underage girl in Trinidad. New York Times reporter Jeff Leeds explains the fallout.

Pierre-Laurent Aimard

Pianist Pierre-Laurent Aimard is one of the most respected pianists on the classical scene. Known for his adventurous recital programs that mix contemporary works with classical favorites, he'll perform live and talk about his Carnegie Hall "Perspectives" series.

More about Pierre-Laurent Aimard

The Ill Effects of Urban Noise

Soundcheck

Soundcheck received an overwhelming response to our segment on the effects of urban noise. So much so that Arline Bronzaft decided to address the feedback. Listen to the original segment and read Bronzaft's response.