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Making Hit Music into a Science
Is there a science to making a hit song? A company called Platinum Blue Music Intelligence is being used by some record labels to help determine whether a song will become a hit or not. Some swear by its accuracy but others wonder if it reduces a complex art to a simple formula. Joining us is Mike McCready, the company's CEO, and Jack Perricone, the chair of the songwriting department at the Berklee College of Music. Also: The Gotan Project is an international crew of DJs whose music blends tango and electronica. Their latest album, "Lunatico," is named after tango hero Carlos Gardel's champion racehorse.
How to Predict a Hit Song
A computer program called Platinum Blue has been developed that its makers claim can dramatically increase an artists' odds of scoring a hit. CEO Mike McCready, and professional songwriter Jack Perricone look at the science and artistry of songwriting.
Platinum Blue's Web site
"Melody in Songwriting: Tools and Techniques for Writing Hit Songs" by Jack Perricone, available for purchase at Amazon.com
The Gotan Project
Tango meets chill-out electronica in the music of The Gotan Project. They join us to share their latest album, "Lunatico."
The Gotan Project's Web site
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