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Mozart's signature
The marketing of Mozart's name has occurred for centuries. We'll find out why the composer's name has been attached to products like beer, yogurt or sausage. "Mozartwurst" anyone? Also, Four Bags share their unusual arrangements of Mozart's music. And Adam Sternbergh, senior editor for New York magazine, reviews "Love Monkey," a new CBS show that portrays the record industry.
Love Monkey
Adam Sternbergh, Senior editor for New York magazine, reviews "Love Monkey," a new CBS show that portrays the record industry.
» Love Monkey on CBS website
» Adam Sternbergh's article
» Love Monkey on CBS website
» Adam Sternbergh's article
The Marketing of Mozart
Mozart-Kugeln, anyone? Candymaker Bernard Garbosjuk (Boehms Candies) and writer Jim Beckerman (North Jersey Media Group) and talk about the rampant commercialism surrounding Mozart's name.
» Jim Beckerman's article
» Mozart-Kugeln from Boehms Candies
» Jim Beckerman's article
» Mozart-Kugeln from Boehms Candies
Four Bags
The chamber band the Four Bags share their unusual arrangements of Mozart's music.
» The Four Bags homepage
» The Four Bags homepage
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