wnyc.org / 93.9fm / am 820

On Demand

Program Schedule

Topics

The Leonard Lopate Show / January 28, 2009 / The Billion Dollar Game

The Billion Dollar Game

Wednesday, January 28, 2009

During Super Bowl Week, sales of big-screen TVs increase by five hundred percent! Allen St. John, journalist and author of The Billion Dollar Game, talks about the business side of the Super Bowl.

Weigh in: How much do you spend on your Super Bowl celebrations? Are you cutting back because of the economy?


Related Content

Comments

Add Your Comment
Refresh
  • [1] Ken from Soho January 28, 2009 - 01:20PM

    I spend ZERO dollars on "Super Bowl celebrations". I consider it a stupid waste of time and money. I'd like to rename it the "Stupid Bowl".
  • [2] Elaina from Brooklyn January 28, 2009 - 01:37PM

    This is a question, not a comment. How much do the singers at half time get paid? Or are they there for free because they are promoting themselves?

    Last year this caused much debate at our Superbowl party and we could not find the answer in the public realm.


  • [3] Mary from NJ January 28, 2009 - 01:37PM

    Were marketers crushed when the assumed Philadelphia v. Pittsburgh match-up did not occur this year?
  • [4] Norman from NYC January 28, 2009 - 01:44PM

    The Wall Street Journal has printed many stories which said that cities that support sports teams always lose money on it.

    True?


  • [5] Jay F. from manhattan January 28, 2009 - 01:44PM

    Amazing numbers considering no one else in the world watches American football.
  • [6] Norman from NYC January 28, 2009 - 01:52PM

    You can have Wall Street Journal reporters who interviewed all the economists and business people who know anything about it, and write a story that makes it clear that the cities lose money on it.


  • [7] sophie from manhattan January 28, 2009 - 01:56PM

    Hey another stat about Superbowl Sunday... it's the one day of the year with the highest reported cases of domestic violence against women.

Leave a Comment

Please stay on topic, be civil, and be brief.
Email addresses are never displayed, but they are required to confirm your comments. Names are displayed with all comments. WNYC reserves the right to edit any comments posted on this site. Please read the WNYC.org Comment Guidelines before posting.

Your comment


* required
The information entered into this form will not be used to send unsolicited email and will not be sold to a third party.
 
Back to Episode