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The Leonard Lopate Show
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Buyology
Why do we buy what we buy? Find out why some ads and jingles work and others don’t, and the role the subconscious plays in our marketing decisions. Also: a look at the extravagant life and shocking death of architect Stanford White. Israeli novelist Michal Govrin on her latest work. And Larry Ubell answers your home repair questions!
Buyology: The Science of Neuromarketing
Find out why we buy what we buy, and why some ads and jingles work and others don’t. Martin Lindstrom’s new book about how much neuromarketers know about our decisionmaking processes is Buyology.
Stanford White, Architect
Hear about the rich legacy, extravagant life, and sensational death of the great architect Stanford White. Samuel White and Elizabeth White are co-authors of the new book Stanford White, Architect.
Samuel White will be speaking
as part of the Malkin Lecture Series
Wed. Nov. 12
Reception at 6:00 PM
Program 6:30-8:00 PM
Park Avenue Armory, 643 Park Ave.
More info here
New Israeli Fiction
Israeli novelist Michal Govrin talks about her latest, Snapshots. It’s about a woman’s search for fulfillment in the politically and socially complicated setting of modern Israel.
The Guru of How-To
Larry Ubell answers your home repair questions! Call us at 212-433-9692 (212-433-WNYC) or leave a comment below.
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Tributes: Kate McGarrigle
The Leonard Lopate Show
Folk singer Kate McGarrigle, who gained acclaim for a series of projects with her sister Anna, died Monday, Jan. 18, from a rare form of cancer. She left behind a family of talented musicians, including her sister, son Rufus Wainwright, and daughter Martha Wainwright. McGarrigle appeared on The Leonard Lopate show with her sister in December 2005, ahead of their holiday show at Carnegie Hall.
Monona Rossol on 50 Million Chemicals
The Leonard Lopate Show
On September 7, 2009, scientists working for the Chemical Abstract Service (which assigns identification numbers to all new chemicals) entered the 50-millionth chemical substance into their Registry. Chemist and industrial hygienist Monona Rossol, President and Founder of Arts, Crafts & Theater Safety, took a look at what all these new substances are, where they are coming from, and how they affect our health. Rossol also responded to listener comments and questions. You can read her answers here.
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National Book Award Winners
The Leonard Lopate Show
A number of this year’s National Book Award winners have appeared on The Leonard Lopate Show. Click here to see the list!
Our 3-ingredient Challenge wins a James Beard Award
The Leonard Lopate Show
On May 3, the Lopate Show won its third James Beard Award for our 3-ingredient challenge. In August, we asked our listeners to call in and name 3 ingredients and then challenged New York chef and 3-ingredient expert Rozanne Gold to whip up a recipe! You can listen to the 3-ingredient challenge and get some inspiration for simple, delicious, and unexpected dishes.
