Whit Alexander, co-founder of the Cranium board game, and his brother, journalist Max Alexander, tell what happened when they traveled to Ghana, West Africa, so Whit could start a new business providing rechargeable batteries and other services to low-income villagers. In Bright Lights, No City: An African Adventure on Bad Roads with a Brother and a Very Weird Business Plan Max gives an account of bickering with Whit across the African bush, and learning to adapt to the challenges of living and working in Africa.

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