On Demand
Significant Objects
Thursday, November 05, 2009
What gives an object meaning, or makes it worth anything at all. Rob Walker (who also writes the Consumed column for the Times) discusses the Significant Objects project, which picks random knick-knacks, recruits writers to write stories inspired by them, and sees what happens...
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A mere $27 for a jar of marbles? I will gladly pay $81 for that jar of marbles. Hold on -- let me log onto subprime-mortgages.org for my approval code.
another stab at above them
granite countertops + object-meaning-algorythm = luxury condo
I have a mug from back in the 80s with Garfield on it that my parents got from McDonalds. It's still my favorite mug, and I would be really sad if it broke, even though it cost $1.
Hey guys, you're ignoring the monetary value of the copy being churned out for these objects -- 27 dollars is roughly the fee associated with a mid-level creative services writer, so all of these "values" need to take into account the actual marketable effort generated regardless of the author's pedigree...sorry not more lucid, I'm typing against the clock!
oooh jeff, scary point! what IS that fee!?
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