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The Brian Lehrer Show

Bottoms Up

Wednesday, October 13, 2004

C.K. Prahalad Harvey C. Fruehauf Professor of Business Administration and Professor of Corporate Strategy and International Business at University of Michigan Business School The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits (Wharton School Publishing, 2004) on reversing and eradicating poverty


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