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The Brian Lehrer Show

Thursday, September 26, 2002
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    No Logo v. Pro Logo

    Does economic liberalization promise great wealth or greater misery for the world's poor? Does the advent of megabrands like Starbucks and the Gap give consumers more or less choice? Where do citizens stand in the shifting balance between government and business? Naomi Klein, brand-skeptic, and Sameena Ahmad, label-lover, disagree on nearly all the questions. Later on, they're joined by a global investment manager and an African pro-democracy, pro-environment activist.

A Healthy Dose of Branding

We rebroadcast an extended excerpt from the Pro Logo vs No Logo forum. Naomi Klein, syndicated columnist for the Guardian and Globe and Mail and author of No Logo: Taking Aim At The Brand Bullies (Picador, 1999) and Sameena Ahmad, business correspondent for The Economist and author of the "Pro Logo: Why Brands Are Good for You" article in the Economist, lay out their arguments concerning branding and the role of multinational corporations. They are joined by Nigerian activist Owens Wiwa, executive director of the African Environmental and Human Development Agency who relates his personal experience in the frontlines of globalization: the struggle of the Ogoni people against the Shell corporation. Peter Marber, president and chief strategist for the Trust Company of the Atlantic, an investment firm and author of From Third World to World Class: The Future of Emerging Markets in the Global Economy describes the global democratization of consumption. (see more info)

Speak Out!

Listeners give their two cents on the Pro Logo vs No Logo event.

Your Fab Cab

The Brian Lehrer Show

Who is in your fantasy Obama cabinet? Pick anyone!

Word from Abroad

The Brian Lehrer Show

John Burns, London bureau chief for the New York Times, reflects on his work in China, Afghanistan, Yugoslavia, and Iraq.

Chief of Technology

The Brian Lehrer Show

Andrew Rasiej, founder of Personal Democracy Forum, talks about the potential presidential cabinet position of Chief Technology Officer. Who's in your fantasy cabinet? Visit our Fab Cab page and let us know.

Digesting Politics

A weekly podcast with Brian Lehrer and Andrea Bernstein

New Episode Posted November 13
Eavesdrop on Andrea Bernstein and Brian Lehrer, two of the most political savvy minds around, as they eat lunch and break down the week’s political activities.

Video Picks

The Brian Lehrer Show

See video highlights from The Brian Lehrer Show plus Brian's weekly video picks.