Tricia Bobeda appears in the following:
Saturday, June 06, 2015
In this episode, WNYC reporter and host Mary Harris introduces a group of women we like to call “The Institutionals.” Their podcasts found success with the backing of established brands.
Saturday, September 29, 2012
In the days when over-the-counter drugs weren't so tamper-proof, seven people died taking poisoned Tylenol. Packaging has tightened up since then, and today, the way Johnson & Johnson handled the situation is still considered textbook crisis management.