Jon Steinberg appears in the following:
New Tech City: The Newsroom of the Future
Tuesday, March 19, 2013
Newsrooms are still trying to figure out how to make the kind of money online that they once made during the heyday of print. Some like BuzzFeed have found one answer, "content advertising."
BuzzFeed COO Jon Steinberg on Social Marketing
Tuesday, March 19, 2013
BuzzFeed president and chief operating officer Jon Steinberg says the company wants to build a media empire the likes of Hearst or Condé Nast. And it plans to use "social advertising" to get there.
